How Are My Friends Already SO Successful?!

Hi everyone! This week has been a very inspiring one.  I'm here to tell you about two up-and-coming brands that have been created by two of my friends, and both of them deserve some SERIOUS recognition.

First, I bring to you Krass & Co., which was started by our own Pierson Krass.  The brand started because Pierson was over the boring basketball shorts he and his friends were all wearing, so he combined a new comfy high-end material with cool preppy patterns to create an amazing line of shorts, t-shirts, etc.  In addition to these amazing styles, now there is a women's line as well! The updated styles feature the same stretchy (awesome) material like the boys', and a bunch of the same patterns!

My latest purchase from Krass & Co! BUY BUY BUY!

I'd be lying if I said I wasn't jealous of the success Pierson has had (SO proud of him though!), plus I'm pretty pissed I didn't come up with the idea myself.

AWESOME logo btw!

Krass & Co. has teamed up with a number of sororities on the hill in a little competition- by using the coupon code "AXO" when ordering Krass&Co.com , you get yourself free shipping and a portion of your money will go to our philanthropy Turning Point! We all appreciate your help!

Onto the next brand that is near and dear to my heart- Heads Up For Charity.  It was started by a friend of a friend, Ariella Sharf, a junior at Northeastern University.  Her inspiration for the company was simple: a cup of pennies that had accumulated over the years.

Ariella began to make bracelets by stringing thread, beads, and other charms to pennies.  She charges $10 per bracelet, and a portion of the proceeds is donated to various charities.  Among these are the Susan G. Komen Breast Cancer Foundation, Juvenile Diabetes Research Foundation, and the Roswell Park Cancer Institute.

...and I'm not the only one obsessed! ManRepeller wears HeadsUp too!

Not only are these items for a good cause, but they are ADORABLE! Check out creations Ariella has made in addition to how her customers have styled them in their brand new video!

Both Pierson and Ariella have created brands that are forces to be reckoned with- I'm so proud of both of them and we all would appreciate your support (not to mention the charities also benefiting from your purchases!).  HAPPY SHOPPING!